{"id":2271,"date":"2023-07-28T14:42:11","date_gmt":"2023-07-28T12:42:11","guid":{"rendered":"https:\/\/ecom-data.douglas.de\/?page_id=2271"},"modified":"2025-12-01T15:30:52","modified_gmt":"2025-12-01T14:30:52","slug":"prima-requirements-examples","status":"publish","type":"page","link":"https:\/\/ecom-data.douglas.de\/index.php\/prima-requirements-examples\/","title":{"rendered":"PRIMA Requirements & Examples"},"content":{"rendered":"\n
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PRIMA Requirements & Examples<\/p>\n<\/div><\/div>\n\n\n\n

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For Product Pictures <\/strong>please use PRIMA Tool<\/a> to load up product assets following our requirements.<\/p>\n\n\n\n

Regarding our global system please upload assets in Global Catalogue (if legally right and internationally usable).<\/strong>
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File Format<\/strong><\/td>.tif  \/ jpg.  \/ png
– Image Compression: LZW
– Pixel Order: Interleaved (RGBRGB)
– Byte Order: IBM PC<\/td><\/tr>
File Size<\/strong><\/td>– 1063 x 1063 pxl \u2013 aspect ratio 1:1
– 150 dpi
– Max 4 MB
We cannot guarantee image quality if size and resolution are not respected.<\/td><\/tr>
Image Amount<\/strong><\/td>Min. 3 images   (Make-up articles + blob)  
Max. 9 images (Make-up articles + blob)<\/td><\/tr>
File Name<\/strong> <\/td>One of these naming requirements must be fulfilled:

Douglas Article Number:<\/strong> 204424.tif (.jpg \/ .png) or
EAN Number<\/strong>: 3614272508224.tif (.jpg \/ .png)

The first one has no additional ending number OR ending number _0<\/strong>.
Name the images in order with _1.tif.

1. Image: 204424.tif (plain Douglas Article Number or EAN Number) \/ 204424_0.tif
2. Image: 204424_1.tif (.jpg \/ .png)
3. Image: 204424_2.tif (.jpg \/ .png)
4. Image: 204424_3.tif (.jpg \/ .png)
5. Image: 204424_4.tif (.jpg \/ .png)
6. Image: 204424_5.tif (.jpg \/ .png)
7. Image: 204424_6.tif (.jpg \/ .png)
8. Image: 204424_7.tif (.jpg \/ .png)
9. Image: 204424_8.tif (.jpg \/ .png) (only model image<\/strong> \u2013 product applied on model)\u00a0 (please see below for detailed information about model images)


Colour Samples: <\/strong>Mandatory for all variant articles (articles that come in different colors)

Douglas Article Number: <\/strong>204424_blob.jpg (.tif \/ .png)

EAN Number:<\/strong> 3614272508224_blob.jpg (.tif \/ .png)

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Layout<\/strong> <\/td>– Product is centred
– Product fills 96% of the area
– Without shadow or reflection
– White background \u2013 RGB: 255, 255, 255 \u2013 CMKY: 0,0,0,0 \u2013 HEX: #ffffff
– Attention: If main image is incorrect the whole gallery will be rejected!

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Model Image<\/strong>
(Make-up products only)<\/strong>
<\/td>		We use the hover effect on the listings pages to show customers the applied product, so they get an idea what the products look like.  
EanNummer_8.tif or DouglasArticleNumber_8.tif must depict the product applied.
No other picture is allowed here!<\/strong>  
If this image is not provided and named corretly, hover effect will not be displayed

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Images by Product Group<\/figcaption><\/figure>\n\n\n\n

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Correct Model Image:<\/strong><\/p>\n\n\n\n

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False Model Image:<\/p>\n\n\n\n

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Please note that all products need to be displayed vertically<\/strong> – not horizontally:<\/p>\n\n\n\n

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Image Examples  (minimum amount of images!)<\/strong><\/p>\n\n\n\n

Make-Up<\/strong><\/p>\n\n\n\n

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