LOGOS & VISUALS

To best present your brand in the web shops and app we need the following information and files:
IMPORTANT: From January 2026, brand logos and visuals will be booked locally for each country and maintained using a separate tool. The contact person for maintenance and further information is the same as your current marketing contact for the respective country. Thus for the DACH region, please contact: _douglas_dach_onlinesuppliercampaigns@douglas.de

Overview


Brand Logo SVG (mandatory)

Your brand logo will be shown on the product page and brand category page. It can also appear on other Douglas pages. To make sure your logo will be presented in the best resolution, respect the requirements:

Vector-Based File FormatPlease provide the following logo file:
svg (svg-files do not require a minimum height)
Background transparent
FontsFonts have to be vectorized 
Logo ColoursProvide 2 logos:
– one that has black letters (no background)
– one that has white letters (no background)
CroppingDon’t add any safe zone or white space around your logo. Safe zones will be added via code.

LOGO DO & DON’T:

Recommendations

If you have different versions of your logo, choose the wider one. 
Your logo should contain as little information as possible as it will be shown within a limited height. The logo is presented within an html container with landscape dimensions, so if possible it is best to provide a logo with more width than height. Avoid complex graphics and including slogans with the logo.
For reference provide a simple enough logo to be printed clearly on the side of a pen. 


Brand Visuals (mandatory)

Brand Line Visuals (if neccesssray)

File Format.jpg
File Size1116 x 744 pxl aspect ratio 3:2
Image for BrandProvide a clean, sophisticated image.
Not allowed: assembling logo, slogans or other text on image. Brand and line description will be shown next to the image via code.
Optional are Images for Brand LinesAdditional visual per line